Glossary

Retail price

The retail price is the shelf price an end customer pays when buying one or a few pieces for their own use.

What it means for a shop owner

It is usually the highest price on your list because it covers cost, running costs and profit. You build it from the cost price plus a markup that suits your market. Review it whenever your buying cost changes.

A worked example

A piece costs 6 and you add 50 percent, so the retail price is 9. Selling 20 pieces brings in 180.

Related

Try it in your shop, free, no card.

The free plan: the whole shop for one branch, an offline cashier with stock, debts and accounting, with a daily limit on invoices, expenses and purchase orders. What it includes