Glossary

Impulse buy

An impulse buy is when a customer buys something he did not plan to because he saw it and liked it on the spot.

What it means for a shop owner

It happens most near the till and at the exit, with small cheap items. Place small items with a good margin there. Do not push things he does not need, or you lose trust.

A worked example

Gum placed at the till sells 40 packs a day at 1 each, adding 40 of sales with no extra effort.

Related

Try it in your shop, free, no card.

The free plan: the whole shop for one branch, an offline cashier with stock, debts and accounting, with a daily limit on invoices, expenses and purchase orders. What it includes