Glossary
Conversion rate
Conversion rate is the share of visitors who actually bought out of everyone who came in or asked, found by dividing buyers by visitors.
What it means for a shop owner
If many come in and few buy, the problem is price, display or service, not advertising. Raise it by improving layout and training the seller. Measure by the week so one day does not mislead you.
A worked example
In a week 200 people walk in and 50 buy. The conversion rate is 50 out of 200, which is 25 percent.
Related
Try it in your shop, free, no card.
The free plan: the whole shop for one branch, an offline cashier with stock, debts and accounting, with a daily limit on invoices, expenses and purchase orders. What it includes